New logos not Emb friendly

Robert Young's picture

Quite often we as digitizers and embroiderers get to see designs that were created with the thought of embroidery completely left out of the process! I could understand this 20 years ago when digitizing was an expensive and laborious process... but today? Don't you think anyone either creating a design for themselves or going to an agency would keep in mind that they probably at some point would like shirts, hats, jackets, aprons, whatever... embroidered? Yet so many pay so much money and time creating logos only to find out they need a second, often lesser, design for embroidery... either because items have to be deleted or enlarged out of proportion or just simplified from their business cards because they cannot afford the price it would take to achieve in thread?

But then again, many actual embroidery shop owners and promotional product distributors have their OWN designs that are not able to be embroidered as is. yikes! they are the professionals?

Modern Embroidery Designer
volant-tech.com
volantfineart.com

I agree - I've had several people come to me with a logo and ask if I could embroider it for them, and I've had to tell them that it would look great as a silk-screen image, but would never work with thread. Seems everybody thinks screening is the only way to get images onto shirts, jackets, bag, etc.

Alan Hepburn
Proud to be a Blue Star Family

minimalist's picture

The designs that get me are when our customer's customer wants the badge sewn on a hat. The center seals are usually 1/2 to 3/4 inch at this point. Of course they want all the details and the state of xxxx to appear so it can be read even though the lettering is less that 1/16 of an inch.

Robert Young's picture

minimalist wrote:
The designs that get me are when our customer's customer wants the badge sewn on a hat. The center seals are usually 1/2 to 3/4 inch at this point. Of course they want all the details and the state of xxxx to appear so it can be read even though the lettering is less that 1/16 of an inch.

but I am assuming (correctly?) that your customer is the professional... so they should be able to explain the thickness of a thread instead of making you be the bad guy? maybe they need samples to show... so it is obvious to all concerned where the size needs to be for legibility and quality of design? even pics of sewouts might help. satin detail vs running.... lettering at .2 inch and lettering at .1, etc

Modern Embroidery Designer
volant-tech.com
volantfineart.com

minimalist's picture

Robert,

Some do embroidery and know better and some don't have a clue. I sometimes tell them "that's not the design you're looking for" while waving my hand (old jedi mind trick). Never works.

Robert Young's picture

minimalist wrote:
Robert,

Some do embroidery and know better and some don't have a clue. I sometimes tell them "that's not the design you're looking for" while waving my hand (old jedi mind trick). Never works.

ha, THAT is funny! love it!

so today this client that has done over 1000 designs sends this explanation in for an edit: with no image mind you:

the ‘P’ needs to be digitized tighter. It is sewing out badly. Please add more space between the ‘T’ and the ‘I’ also between the ‘I’ and the ‘N’ Make the ‘I’ a tiny bit thicker. Please make the bottom of the ‘F’ the same width as the top of the ‘F’ I would also add a few more stitches on the left side of the ground that the oil rig is sitting on so it looks as crisp as the right side. The bottom leg of the ‘E’ in ‘America’s’ is a tiny bit too long and crooked.

Tighter P? more stitches on the left side of a fill to have it match the right side of the SAME fill?

I get the adding space between letters, and making the I a "tiny bit" thicker.. but a pic of their sewout sure would help us not guess!

Modern Embroidery Designer
volant-tech.com
volantfineart.com

SunEmbroidery's picture

It would help if graphic artists ask customers if they plan to have embroidery done in the future. I would think an experienced artist would suggest possible logo applications to customers but many of them probably aren't familiar enough with embroidery to understand what works well and flashy logos with gradients and thin outlines are probably an "easy sell" right now.