T9 Why does art for digitizing arrive so large?

Robert Young's picture

What is it with graphic designers, ad agencies, or just general business owners that makes them create and send art that is 30 to 40 inches wide for a left chest or hat design?

many clients send their art at the actual size they are wanting the digitizing/embroidery to be... which to me gives the illusion that they have actually looked at the design at the size needed. Cool. They are the ones that have already advised their clients of potential changes. lettering enlargements, lines being thicker, fading being removed, etc. Simple, they are professional.

Quite a few clients, however, just send whatever their customer sends them straight to the digitizer. So then we have to advise of the above changes.. .that is fine but doesn't it make our client look "less than" "less professional" as they now have to go back and explain something that if only they had taken the time to look at the file at the actual size wanted... wow. Even anyone with NO embroidery experience will instantly ask the most common questions about design changes. Don't you think? I get it, we are supposed to be the professionals... but so are you, no? Let's work as a team and realize we are unable to embroider the Constitution on a postage stamp.

But looking at the design 30 inches wide, well OF COURSE we can embroider that! lol

Location: 
United States

Modern Embroidery Designer
volant-tech.com
volantfineart.com

More often than note those are one of two people. People who are doing the "marketing advisement" but have no artistic skill or vision, If they do print its... I want these words on this page.... where a printer would go, What paper stock/what finish, Is your art in cmyk and at least 300 dpi.
They usally don't have any software or skills to adjust much.

The second type is low bid paper contractor. Their entire job is to use other people to do the work (Contract embroidery, contract digitizing/vectorizing/artwork, or let other businesses do the reasearch for the client than underbid the exact order.). They don't do any of the work they just tack on 10-15% to an order. Make a quick $60 and move on to the next order.